Tea Dating Advice Privacy Notice

Effective Date: August 11, 2025

This Privacy Notice (“Notice”) applies to the processing of Personal Information by Tea Dating Advice, Inc. (“Tea,” “Company,” “We,” “Our”) in the context of the “Tea Dating Advice” mobile application (the “Tea app”) and the Tea website, www.teaforwomen.com (the “Website”), (collectively the “Services”). Please read this Notice carefully to understand our policies and practices regarding your personal information. By using or registering with our Services, you acknowledge that your personal information will be collected, used, processed and disclosed as outlined in this Notice. Beyond the Notice, your use of our Services is also subject to our Terms of Use.

California, Delaware, Maryland, New Jersey, Texas, and Virginia residents can find more information about their specific privacy rights in the Additional Information for Residents of California and Additional Information for Residents of Certain Other U.S. States sections.

1) Personal Information We Collect and How We Collect It
2) Use of Personal Information We Collect
3) How We Disclose Personal Information We Collect
4) Data Retention
5) Security of Your Personal Information
6) Additional Information for Residents of California
7) Additional Information for Residents of Certain Other U.S. States
8) Your Choices
9) Third-Party Disclosure and Links
10) Notice Concerning the Information of Minors
11) Additional Information About the Tea App
12) International Data Transfers
13) Changes to This Notice
14) Contact Us

1. Personal Information We Collect and How We Collect It
The term "Personal Information" as used in this Notice means any information relating to an identified or identifiable individual.

We may collect and process Personal Information about you in the ways outlined below. Where applicable, we indicate whether and why you must provide us with your Personal Information, as well as the consequences of failing to do so. If you do not provide Personal Information when requested, you may not be able to benefit from our Services if that information is necessary to provide you with them or if we are legally required to collect it.

A. Personal Information You Provide to Us

When you sign up to the Tea app.
When you sign up, we ask you to provide Personal Information such as your email address, date of birth, location (city and state), photograph (your selfie), your username, and your relationship status. If you sign up using a social media or third party account, we will also receive information from those social media services or third party accounts such as your name and email address.

When you use our paid features.
If you use our premium paid features, you will have to provide payment information in order to complete your purchase. We use third party payment processors to handle payment information, and those services are subject to separate terms and conditions and privacy policies.

When you contact us.
‍If you contact us using a contact form, via email, or by other means, you may provide us with Personal Data, such as your name and contact details (including email address), the content, date and time of our communications, and other information you choose to provide. When you communicate with us online, third party vendors receive and store these communications on our behalf. When we send you emails, we may use embedded pixels or other technologies to track information about your receipt and interaction with our emails, such as whether and when you open them, whether you access any links included in our emails, how long you read our emails, whether you forward our emails and to whom, your Location Information (described below), and your Device Information (described below), to learn how to deliver a better customer experience and improve our Services.

B. Personal Information Collected Automatically
When you interact with our Services, we and our vendors collect information about your activities on our Services using cookies, web beacons, pixels, APIs, SDKs, tags and other similar technologies (collectively, “Cookies”). We and our vendors may use these Cookies to collect Personal Information about your device, usage, and activities (such as your IP address and device identifiers, device type, the browser you are using, and the length and time of visit and pages visited), Apple ID, (non-precise) geolocation data and details about how you interact with our Services.

This data is used by us and our vendors for various purposes, including to: operate, enable and improve our online Services; analyze usage and performance; track bugs and errors; verify account credentials and enable logins; to protect and secure our services; and to detect and prevent identify fraud. Our third-party partners may also use these technologies to collect information about your online activities over time and across different services.

We use the following Cookies on our Services: 
‍
-Strictly Necessary Cookies: Some Cookies are strictly necessary to make our Services available to you and you cannot use them without this type of Cookie. We use this information to provide you with our Services, prevent misuse, and ensure our Services are working properly.
‍
-Functional Cookies: These are used to recognize you when you return to our Services. This enables us to personalize our content for you, to provide you with a customized experience on our Services, and to remember your preferences and various settings (for example, your choice of language or region). 
‍
-Analytics or Performance Cookies: We also use Cookies for analytics purposes to better understand how you use our Services, to measure the effectiveness of our customer communications, to diagnose and fix technology problems, and otherwise enhance our Services. We may use our own analytics Cookies or third-party analytics providers to collect and process certain data analytics on our behalf.
‍

C. Personal Information We Collect When You Use Our Services

Location Information When you use our Services, we receive your location information. For example we infer your location information by using your IP address.

Device Information Access with Your Permission
‍When you download, access or use the Tea app, the Tea app may request certain permissions from your device, which you can choose to authorize or not. These include access to your:
‍
-Camera. You are required to take a new photo (selfie) using the camera app on your device for verification purposes.
-Microphone. The Tea app may access your microphone to capture audio (sound) if you would like to add audio to your posts and comments.
-Contacts.The Tea app may access your contacts if you choose to invite a friend to use the Tea app
-Photos. The Tea app may access your photos and the associated metadata to allow you to upload photos on your posts and comments.
-Face ID. If you choose to enable this feature, the Tea app will use your phone’s native Face ID features to control access to the app. Your use of Face ID to access the Tea app is voluntary. All Face ID data is processed and stored locally on your device.
-Push Notifications. If you choose to enable this feature, the Tea app will be able to send you notifications about your registration status and keep you up to date on content on the Tea app. You can change these settings within your account at any time.

However, please note that if you choose not to authorize the above permissions, some of the functionality on the Tea app may be affected.

Usage Information. You may provide personal information when you use certain interactive features on the Tea app. We automatically receive information about your interactions with our Services, like the pages or other content you view, referrer information (the website you visited before coming to our Services), the dates and times of your visits and posts, the searches you conduct, purchases you make, your comments (including through voice features, gifs, and images), your interactions with other posts (e.g., “likes”, reactions, shares, whether you bookmark the post, add a red or green flag), posts or search results for which you set up notifications, friends you invite, submit a user report, block another user and third-party services providers you use through the Service. 

User Content: You may choose to upload images, voice recordings, gifs, polls, videos, comments, and other posts or engage in forums related to relationship-related content.

Messages Between Users. When you communicate with other users through our Services, we and our third-party partners receive the content of the messages you send and receive and information about those messages, such as when it was sent or received.

AI Chatbot. We may offer an interactive AI chat feature on the Tea app to help you navigate your dating and relationship questions. We and our service provider will retain a copy of your conversations with our AI chatbot for the purposes set out below, to the extent permitted by applicable law.

D. Personal Information Collected From Other Sources
-Information from our users. We also receive and analyze content, communications and information that users provide when they use our Services. This can include information about other individuals, such as when users share or comment on a photo or video of an individual, or screenshots of conversations they had with other individuals.  If you access our app based on a referral, we will also process basic information such as your email address so that we can activate the referral link. 
-Background Information in the U.S. We work with third-party partners to perform recurring background checks on U.S. individuals identified in our Service upon a user’s request, and we also may receive information from third parties such as criminal history and records, phone numbers, marriage records, and other court records.

2) Use of Personal Information We Collect
‍We may use the Personal Information we collect from you in the following ways:
-To set up and verify your account with us (for example, users of the Tea app are required to submit a selfie photo to verify their eligibility for the Services).
-To enable you to make posts and comments.
-To process and manage your subscription.
-To send you text messages and push notifications
-To personalize your user experience and to allow us to deliver the type of content and offerings in which you are most interested, including experiences based on data you have provided to us such as your relationship status.
-To deliver messages and other services and content you request and send information related to your account and the Services, including confirmations, technical notices, updates, security alerts, support and administrative messages, and enable user-to user communication.
-To train, develop, and improve the artificial intelligence, machine learning, and models that we use to support our Services
-To generate anonymized information that we may use for any lawful purpose such as to publish reports
-To understand and analyze how you use our Services and develop new products, services, features, and functionality.
-To conduct an analysis of the performance of our Services, including referral data if you arrive at our Website from an external source.
-To provide, maintain, and improve the Services.
-To track and fix bugs and errors
-To facilitate the connection of third-party services or applications, such as connecting you with background check service providers, court records, sex offender registry lists, and “reverse image search” service providers, to the extent permitted by applicable law
-To provide you with relevant marketing materials. For example, we may contact you regarding products, services, and offers, both from ourselves and from third parties, that we believe you may find of interest, which may be tailored to you, based on information such as your interests and preferences
-To process your payments if you are using a paid feature. We may process details about your subscription and your transaction and payment information, for billing purposes.
-For compliance purposes, including enforcing our terms and conditions or other legal rights, or as may be required by applicable laws and regulations or requested by any judicial process or governmental agency.
-To find and prevent fraud and abuse, and respond to trust and safety issues that may arise.
-To analyze content provided by our users to identify potentially deceptive or harmful behavior.
-For other purposes for which we provide specific notice at the time the information is collected.
-To conduct our business-related operations and functions, such as record-keeping and risk management.

3) Legal Bases for Processing Your Personal Information
If you are located in the European Economic Area, Switzerland or the United Kingdom (“Europe”), we only process your Personal Information where we have a legal basis to do so. The legal bases we rely on include:

-Necessary to perform a contract. We will process your Personal Information where it is necessary to give effect to a contract between you and us, for example when you subscribe to our Services, or otherwise accept our Terms of Use. 
-Necessary for compliance with a legal obligation to which we are subject. We may process your Personal Information where we are required to do so to comply with our legal obligations, for example to comply with tax and accounting obligations or to comply with a court order.
-Necessary for a legitimate interest that we pursue. Where we or a third party have a legitimate interest in processing your Personal Information, we may do so provided that our interest is not overridden by your rights and interests. We may rely on this legal basis to, for example, keep business records, respond to unsolicited communications from you, assert our legal rights and obtain professional advice.
-Consent. We may also process your Personal Information on the basis of consent in some circumstances. For example, we may ask for your consent to sign up to direct marketing. You may withdraw your consent at any time by contacting us.

We will only process criminal data to the extent permitted under local law. We may process sensitive Personal Information that was made public by the individual concerned, or where this is necessary for reasons of substantial public interest as provided by UK, EU or EU member state law. We may also process sensitive Personal Information if the individual concerned provided their explicit consent.

4) How We Disclose Personal Information We Collect
‍We may disclose Personal Information as follows:
-With our affiliates. We may disclose any Personal Information we receive to our current or future affiliates for any of the purposes described in this Notice.
-With our Vendors and Service Providers. We may disclose any information we receive to vendors and service providers retained in connection with the provision of our Services.
-Data Providers. Upon a user’s request, and to the extent permitted by applicable law, we disclose information that the user provides about a person to data providers, such as providers of criminal history information, in order to provide background information to the user about that person.
-With our AI Service Providers. We may disclose Personal Information we receive to vendors that provide artificial intelligence services that provide support for our Services.
-With our Analytics Partners: We use analytics services [such as Google Analytics] to collect and process certain analytics data. [You can learn more about Google’s practices by visiting https://www.google.com/policies/privacy/partners/. You can opt out by downloading the Google Analytics opt-out browser add-on, available at https://tools.google.com/dlpage/gaoptout.] 
-With other users. As a media sharing app, we allow users to share information they upload with other users to help women feel safe while dating online and offer dating advice. Our users may use our Services to create and share content about other individuals with other users. For example, users may share a photo of an individual on our app with a ‘green flag’ or ‘red flag’ and a positive or negative comment. Users’ username and location (city and state) will always be viewable by other users when you post content. The content users post to the Services will be displayed on the Services and viewable by other users. We may also share content with other users via push notifications, consistent with user settings. We are not responsible for the other users’ use of available information, so you should carefully consider whether and what to post or how you identify yourself on the Services.
-If we sell or transfer all or a portion of our business assets. We may disclose Personal Information when we do a business deal, or negotiate a business deal, involving the sale, liquidation, or transfer of all or a part of our business or assets. These deals can include any merger, financing, acquisition, or bankruptcy transaction or proceeding. The use of your information following any of these events will be governed by the provisions of this Notice in effect at the time the applicable information was collected.
-As Required By Law and Similar Disclosures. We may access, preserve, and disclose your Personal Information if we believe doing so is required or appropriate to: (a) comply with law enforcement requests and legal process, such as a court order or subpoena; (b) respond to your requests; or (c) protect your, our, or others’ rights, property, or safety. For the avoidance of doubt, the disclosure of your Personal Information may occur if you post any objectionable content on or through the Services.
-Consent. We may also disclose your Personal Information with your permission.

5) Data Retention
We endeavor to retain your Personal Information for as long as your account is active as needed to provide you the Services, or where we have an ongoing legitimate business need. Additionally, we will retain and use your Personal Information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

When determining the specific retention period, we take into account various criteria, such as the type of service provided to you, the nature and length of our relationship with you, and mandatory retention periods provided by law and the relevant statute of limitations. In some cases, the length of time we retain data depends on your settings.

When we no longer need to use or retain your Personal Information, we will either remove it from our systems or anonymize it so that it no longer identifies you.

5) Security of Your Personal Information  
Safeguarding personal information is important to us. We take reasonable and appropriate steps to help protect your personal information from unauthorized access, use, disclosure, alteration, and destruction by using physical and electronic safeguards designed to improve the security of the information we maintain. However, because no electronic transmission or storage of information can be entirely secure, we can make no guarantees as to the security or privacy of your information. To help us protect Personal Information, we request that you take the necessary steps to make sure your account is as secure as possible such as by using a strong password, never disclosing your password to anyone, or using the same password with other sites or accounts.

6) Your Rights
Depending on where you live, you may have certain rights under applicable data privacy laws. For example, in Europe, to the extent applicable, you have the following legal rights:

-Access and portability. You may ask us to provide you with a copy of the Personal Data we maintain about you, including a machine-readable copy of the Personal Data that you have provided to us, and request information about its processing.
-Rectification and deletion. You may ask us to update and correct inaccuracies in your Personal Data, or to have the information anonymized or deleted, as appropriate.
-Restriction and objection. You may ask us to restrict the processing of your Personal Data, or object to such processing.
-Consent withdrawal. You may withdraw any consent you previously provided to us regarding the processing of your Personal Data, at any time and free of charge. We will apply your preferences going forward and this will not affect the lawfulness of the processing before you withdrew your consent.
-Complaint. You may lodge a complaint with a supervisory authority, including in your country of residence, place of work, or where an incident took place. We would, however, appreciate the chance to deal with your concerns before you approach a supervisory authority, so please contact us in the first instance.

You may exercise these rights by contacting us using the contact information set out below. Please note that there are exceptions and limitations to each of these rights

7) Additional Information for Residents of California

California Notice at Collection
‍This section supplements the other parts of this Notice and provides additional disclosures for residents of California. This notice at collection is meant to comply with the California Consumer Privacy Act (as amended, and together with related regulations the “CCPA”).

A. Collection, Use, and Disclosure of Personal Information

As explained above, we and our vendors may collect personal information from and about users of our Services from the following sources:
-Directly from you when you provide it to us.
-Automatically when you use the Services.
-From the Tea app.
-From your contacts when they refer you to the Tea app.
-From our vendors who help us provide the Services such as Apple, Facebook and Google during the signup process on the Tea app.

We collect, use, and disclose personal information about California consumers as described in the table below. This section covers our current collection practices as well as our practices over the past 12 months. Please note that the personal information we collect about you may vary depending on the nature of your interactions with us and may not include all of the examples listed below.

We also collect some personal information that does not directly fit within one of the categories defined by the CCPA. For example, we collect the information you provide when you send us an email or contact us through our chat functionality, and your relationship status.

In addition, we may collect, use, and disclose your personal information as required or permitted by applicable law. We do not treat deidentified data or aggregate user information as personal information, and we reserve the right to convert, or permit others to convert, your personal information into deidentified data or aggregate consumer information. Where we collect and use deidentified data, we commit to maintaining and using that data in deidentified form without attempting to reidentify it.

Subject to the CCPA's restrictions and obligations, we may disclose your personal information for some or all of the above-listed business purposes to certain recipients who help us to run our business.

For information on our data retention practices please see our Data Retention section above.

B. Sales and Sharing of Personal Information
While we do not sell personal information for monetary consideration, some of the ways we disclose personal information collected through the Tea app may constitute a “sale” under the CCPA. However, we do not engage in “sharing” for cross-context behavioral advertising via the Tea app and we do not sell and/or share personal information with third parties for cross-context behavioral advertising collected on the Website.

The categories of personal information we have sold to third parties over the past 12 months includes the following categories of personal information collected on the Tea app:
-Identifiers;
-Internet or other electronic network activity information; and
-Geolocation data.

We sell this personal information to third-party analytics vendors.

The purposes for which we sell this personal information include for analytics purposes and to provide Services within the Tea app.

As explained below, our Services are designed for users aged 18 and older. We do not have actual knowledge that we sell or share the personal information of consumers under 16 years of age.

C. California Privacy Rights
The CCPA provides California consumers with specific rights regarding their personal information. To exercise any of these rights, you or your authorized representative may submit a request by contacting us at accounthelp@teaforwomen.com. If you are a California resident, you have the following rights:

-Right to Know (Categories): You have the right to request we disclose to you the categories of personal information about you that we collected, including:
(a) the categories of sources from which personal information was collected;
(b) the business or commercial purposes for collecting, selling, sharing, or disclosing personal information;
(c) the categories of third parties to whom we disclosed personal information; 
(d) the categories of personal information that we sold, and for each category identified, the categories of third parties to which we sold that particular category of personal information;
(e) the categories of personal information that we disclosed for a business purpose in the prior 12 months, and for each category identified, the categories of recipients to which we disclosed that particular category of personal information.

-Right to Know (Specific Pieces): You have the right to request we disclose to you free of charge the specific pieces of personal information we collected about you.

-Right to Delete: You have the right to request we delete personal information we collected from you, unless the CCPA recognizes an exception.

-Right to Correct: You have the right to request that we correct the personal information we have about you if you believe that your personal information is inaccurate.

-Right to Opt Out of Sales: You have the right to opt out of the sale of your personal information. To opt out, please contact us, or have your authorized agent contact us at, accounthelp@teaforwomen.com. 

-Right to Limit Use and Disclosure of Sensitive personal information: We do not use or disclose sensitive personal information in ways to which the right to limit use and disclosure of sensitive personal information applies. As such, we do not offer this right.

-Right to appeal. If you are unsatisfied with our decision not to take action on your request to exercise one of your privacy rights, you may appeal our decision.

Shine the Light: California's "Shine the Light" law permits California residents to request certain information regarding our disclosure of personal information to third parties for their own direct marketing purposes. However, we do not disclose personal information to third parties for their own direct marketing purposes. If you are a California resident, you may request information about our compliance with the Shine the Light law by contacting us at accounthelp@teaforwomen.com. Any such request must include "California Shine the Light Request" in the first line of the description and include your name, street address, city, state, and ZIP code. Please note that we are only required to respond to one request per customer each calendar year.

Consistent with California law, if you choose to exercise your applicable CCPA rights, we won’t charge you different prices or provide you a different quality of services.

Our Services are not configured to respond to “Do Not Track” (DNT) signals.

8. Additional Information for Residents of Certain Other U.S. States

This section of the Notice supplements the other parts of our Notice and provides additional information for residents of Maryland, New Jersey, and Virginia. “Personal information” as described above also describes our practices with respect to “personal data,” as defined under these state consumer privacy laws.

Sales and Targeted Advertising
While we do not sell personal information for monetary consideration, some of the ways we disclose personal information collected through the Tea app may constitute a “sale” under certain state privacy laws. We do not engage in targeted advertising via the Tea app. We do not sell or engage in targeted advertising on our Website.

We may “sell” (as that term is defined under applicable state privacy laws) the following categories of your personal information for certain analytics purposes:
-Identifiers;
-Internet or other electronic network activity information; and
-Geolocation data.

We sell this personal information to third-party analytics vendors. The purposes for which we sell this personal information include for analytics purposes and to provide Services within the Tea app.

Privacy Rights
Residents of Maryland, New Jersey, and Virginia have the following rights with regard to their personal information:

-Right to access. You have the right to request access to and obtain a copy of any personal information that we may hold about you.

-Right to correct. You have the right to request that we correct inaccuracies in your personal information.

-Right to delete. You have the right to request we delete personal information we collected from you, subject to certain exceptions.

-Right to opt out of the sale of personal data. You may request that we stop disclosing or making your personal information available in a way that is considered a “sale” under your state privacy law.

-Right to opt out of profiling. We do not profile in a manner that would result in legal or similarly significant effects and as such do not offer this right.

-Right to appeal. If you are unsatisfied with our decision not to take action on your request to exercise one of your privacy rights, you may appeal our decision. 

If you live in Maryland, you also have the right to obtain a list of the categories of third parties to which we have disclosed personal data.

To exercise any of the above privacy rights, you or your authorized agent may contact us at accounthelp@teaforwomen.com . If you decide to exercise any of the privacy rights described above, we won’t charge you different prices or provide you with a different quality of services.

9) Your Choices

Deleting Your Account. If you wish to delete your account you may do so through your account settings. You can request that your account be deleted, however, certain information may be maintained in our systems when we have a legal requirement to maintain such information.

Updating your Information. If your personal information changes, you may request to correct or update your information within the app or by contacting us at accounthelp@teaforwomen.com.

Deleting Your Data. You can submit a request for deletion of your Personal Information by contacting us at accounthelp@teaforwomen.com. We will honor these requests where required by law.

Mobile Application Device Permissions. When you download, access or use the Tea app, the Tea app may request certain permissions from your device, which you can choose to authorize or not. These include access to your: camera, microphone, photos, biometric authentication system (e.g., FaceID), and push notifications.

You can use your mobile device settings to change your permissions. Please note that some Tea app features may not function properly if certain permissions are disabled or settings are changed.

10) Third-Party Disclosure and Links
The Services may include links or integrations that lead to other websites and software platforms whose privacy practices may differ from those of Tea including, but not limited to, third-party websites used for background checks and sex offender registries, to the extent permitted by applicable law. Your use of these third-party sites is governed by their privacy statements. We encourage you to carefully read the privacy statement of any third-party websites or software you use.

11) Notice Concerning the Information of Minors
Tea is not directed to children under the age of 18 and does not intentionally collect any personal information from children under the age of 18. Please contact us if you believe a child has provided personal information to us in violation of this Notice.

12) Additional Information About the Tea App

Content Moderation
Our team employs both automated systems and human moderation to monitor content shared on our platform. These systems are designed to detect, review, and remove content that violates our policies. All reported content is reviewed, and we may take necessary action, including removal of content, termination and banning of offending accounts, and, where appropriate, reporting to relevant authorities.

User Reporting Mechanisms
We provide tools within the Tea app for users to report prohibited and inappropriate content and behavior. Our support team investigates reports and takes appropriate action in accordance with our policies.

12) International Data Transfers
Our Services are hosted in the United States (“U.S.”). If you choose to use the Services from Europe or other regions of the world with laws governing data collection and use that may differ from U.S. law, then please note that your Personal Information is processed and stored in the U.S.. We may also transfer your Personal Information from the U.S. to other countries or regions in connection with its storage and processing, fulfilling your requests, and operating the Services.

The countries to which we transfer Personal Information may not have the same data protection laws as the country in which you initially provided the personal information. If you are located in Europe, we will comply with applicable data protection laws when we transfer your Personal Information to countries outside of Europe. In particular, we will rely on (i) an EU Commission, UK or Swiss government adequacy decision, (ii) contractual protections for the transfer of your Personal Data, (iii) transfer to recipients who have adopted Binding Corporate Rules, (iv) rely on an appropriate legal derogation, or (v) use another valid data transfer mechanism, to the extent necessary to comply with applicable European data protection laws. If you are located in Europe, you may contact us as specified below for more information about the safeguards we use to transfer Personal Information outside of Europe.

13) Changes to This Notice
‍Tea may change this Notice from time to time. If we make any changes to this Notice, we will change the "Effective Date" above. If we materially change the ways in which we use or disclose personal information previously collected from you through the Services, we will notify you through the Services, by email, or other communication. We encourage you to review this Notice whenever you visit the Services to understand how your personal information is used.

14) Contact Us
Tea Dating Advice, Inc. is the entity responsible for the processing of your Personal Information. If you have any questions about this Notice, or if you would like to exercise your rights to your Personal Information, please feel free to contact us at accounthelp@teaforwomen.com. If you are in Europe and you are not satisfied with our response to your complaint or if you believe that the processing of your Personal Information does not comply with data protection laws, you can lodge a complaint with a competent supervisory authority. The competent supervisory authority in the UK is the Information Commissioner’s Office (https://ico.org.uk/). You can find a list of European supervisory authorities here. We would, however, appreciate the chance to deal with your concerns before you approach a supervisory authority, so please contact us in the first instance.